Business Plan: Urban Tree Nursery in Cleveland – study report

Click the image above to download a copy of the report (PDF; 18 MB)

To explore the creation of an urban tree nursery, the Cleveland Tree Coalition selected Davey Resource Group, Inc., and Tree Pittsburgh (Project Team) to conduct a feasibility study and develop a business plan for an urban tree nursery in Cleveland. The project was managed by Cleveland Neighborhood Progress with support from the Cuyahoga County Healthy Urban Tree Canopy Grant Program.

The nursery feasibility and business plan project consisted of two phases. Phase 1 – the discovery phase – focused on understanding the needs, gaps, and opportunities around acquiring tree stock in the Cleveland area. Using information gathered during the discovery phase, Phase 2 was geared toward identifying a model in which the Nursery would be built on and development of a business plan.

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